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Boasting over 1.3M users, Japan’s Eureka tackles online dating sites with data-driven approach

Boasting over 1.3M users, Japan’s Eureka tackles online dating sites with data-driven approach

Pairs ¶

Pairs is an on-line site that is dating over 150,000 people. With 950,000 Facebook likes, the website is quite aggressive in its website marketing. Just by the articles on its Facebook web web page, they may actually target males a lot more than ladies. All identities are presented by initials just, and absolutely nothing will be published on people’s Twitter pages. You are able to set your requirements for the partner, and then click through the choices exhibited.

On a relevant note, US-based dating website for folks currently in a relationship, Ashley Madison, recently made its official launch in Japan. It’s down up to good begin too, acquiring 75,000 users in its very first four times based on Information on Japan. It will be interesting to see if that web site will soon be accepted among Japanese individuals.

Associated news

  1. Japanese online site that is dating raises funds from Mitsubishi UFJ Capital
  2. Boasting over 1.3M users, Japan’s Eureka tackles internet dating with data-driven approach
  3. Japan’s Eureka, designer of dating and few apps, obtained by Match Group

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Next in Line: Japanese texting application makes a push for Asia

  • Chat apps
  • Asia
  • Japan
  • Line

Japan’s Line Corporation rolled away a Hindi type of its site (line. Naver.jp/hi yesterday) in addition to two brand new tv commercials focusing on the market that is indian. This echoes the company’s previous strategy of winning brand brand new users in nations like Thailand, Taiwan, Indonesia, and Spain. Now with 180 million users, 45 million of that are in Japan, Asia represents a certain area of good prospect of Line. In accordance with numbers from IDC, the nation’s smartphone market expanded 74% from Q1 2012 to Q1 2013. That marketplace is overwhelmingly dominated by Android, with budget devices showing popular. Line’s expansion up to now is fascinating to view. Back April we heard the company’s CEO Akira Morikawa explain that their localization strategy will not include developing a number of local workplaces. They have been attempting to be a kind of borderless business, you might say. Line will visit an area to accomplish company needless to say, however the business will not feel a need to be here perpetually. You should check down Line’s new tv commercials for India below. It continues to be to be seen exactly exactly how effective these will likely be, but on the basis of the company’s track record and India’s growing love of smart phones, We expect things will go very…

Yesterday Japan’s Line Corporation rolled down a Hindi form of its site (line. Naver.jp/hi) in addition to two brand new television commercials focusing on the Indian market. This echoes the company’s past strategy of winning brand brand brand new users in countries like Thailand, Taiwan, Indonesia, and Spain.

Now with 180 million users, 45 million of that are in Japan, Asia represents a certain area of great prospect of Line. In accordance with numbers from IDC, the nation’s smartphone market grew 74% from Q1 2012 to Q1 2013. That marketplace is overwhelmingly dominated by Android os, with budget devices demonstrating popular.